Creative Producer

︎ Creative Producer



Yebba – Dawn




‘Dawn’ is Yebba’s highly anticipated debut album, an emotional and beautiful journey of introspection, grief and adversity. This is a long-term project of developing visuals to complement the artist’s vision for each of her singles.

Throughout this project, I was involved in aspects of pre-production, production and excecution, serving multiple roles: ideation, concept development, design, colouring, animation and compositing.


Distance
Vignettes of half-remembered dreams, quiet moments and a story of a relationship that never quite made it.




October Sky
‘October Sky’ is Yebba’s songwriting at her best. It’s bittersweet and powerful– her emotions laid out bare as she weaves through stories of her past and present.

We visualised the video with her writing in mind- a poignant story about a girl reflecting on her past as she takes the train back to her hometown.




Far Away ft. A$AP Rocky
The surreal moments of life beyond the physical world. Following ‘Distance’, these are abstract vignettes of our minds– spaces beyond reality.




Stand
Stand is Yebba’s conversation with herself– a monologue about her adversity and strength. This is represented as pathetic fallacy, a storm disrupts a young girl’s path as she comes to terms with her past.




Credits
Stand
Jenny Kim
Eva Li
Billy Ryan
Patrick Santamaria
Chris Yee

Distance
Eva Li
Billy Ryan
Patrick Santamaria
Chris Yee
Steffie Yee

Far Away
Eva Li
Billy Ryan
Patrick Santamaria
Chris Yee
Steffie Yee


Boomerang
Eva Li
Billy Ryan
Patrick Santamaria

October Sky
Jenny Kim
Eva Li
Billy Ryan
Patrick Santamaria

Louie Bag
Jenny Kim
Eva Li
Billy Ryan
Patrick Santamaria





Mark

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Productions
& Personal Exhibitions
Off The Beaten Path
Babe & Friends
Babekühl Book Launch
Beijing Design Week (2017)
Wish You Were Here at Goodspace Gallery
Zine-o-matic 2019